ABOUT

Hollywood Forever Records is a Los Angeles–based menswear label founded by designer Joe Cosentino. Shaped by memory and aspiration, our world draws from music, film, mid-century design, Hollywood glamour, and the city itself — influences translated into locally made & artisanally crafted clothing in Los Angeles

HFR focuses on fine natural materials, distinctive aging and finishing, and timeless silhouettes — creating pieces intended to be worn, lived in, and kept forever

A reflection of Los Angeles, past and present, Hollywood Forever Records offers a personal approach to American luxury